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VM Modular is now Orovell by VM Modular
Marble living room with a teak jhula, Prestige Beverly Hills
Navy kitchen with a stone counter, My Home Bhooja
Teak and rattan living room with a fluted media wall, Banjara Hills

By VM Modular

The Gold Standard of Living

Built for life. Not likes.

Start your journey See the work

In-house factory10-year warranty*ISO 9001:2015

W by DSR · Living · Hyderabad

750+ projects15 years since 20114.7 rating from 217 reviewsISO 9001:2015In-house factory, Balanagar10-year warranty*60-day delivery*Kitchens, wardrobes, turnkey interiors

The logic of living

Crafted with precision.
Designed with love.

How we build

Journey to your dream home.

Six steps. Each one in writing.

Start your journey

*Indicative timelines and payment stages; confirmed in your quote.

  • Step 01

    Estimate

    Free consultation · No obligation

    A detailed estimate for your home. Every unit, every material, every price, line by line.

    Get your estimate

    An itemised estimate and a gold pen on black marble
  • Step 02

    Booking

    10% booking payment

    10% to initiate the project and begin the design phase.

    Contact

    A handshake over a leather folder and brass keys on a walnut desk
  • Step 03

    Design

    2 to 4 weeks*

    We measure your flat, create it in 3D, and refine the design with you.

    See the work

    A tablet showing the 3D render of a kitchen, beside a rolled plan
  • Step 04

    Confirmation

    65% at production confirmation

    You approve every material, finish and hardware selection in writing.

    Read The Standard

    Fanned laminate and veneer swatches with a brass hinge sample
  • Step 05

    Factory

    30 days* · In-house

    Built at our Balanagar factory. You are welcome to visit our factory floor.

    Visit the Balanagar factory

    A panel saw cutting plywood in the factory
  • Step 06

    Install and handover

    Balance before dispatch · About 2 weeks*

    Installed, snagged and signed off against a checklist.

    Start your journey

    A brass soft-close hinge being fitted to a cabinet door

After handover

The handover is just
the beginning.

Other big brands hide behind support tickets, automated bots and endless waiting periods. We don't. At Orovell you are not a claim number. You get direct access to a team that treats service as a priority, not a protocol.

Get worry-free interiors

Service calls resolved last year

Response rate

Years of no excuses

Our factory

Fifteen years. One factory.
Every home.

Balanagar, since 2011. Factory, showroom and offices under one roof.

A CNC panel saw cutting a board on the Balanagar factory floor at dusk, stacked panels behind it

01 · Our own factory, since 2011

Our own factory.

Fifteen years of making in Balanagar. Every panel cut on our machines, by our people, under one roof.

Close-up of the corner of a BWP plywood carcass panel, its layered edge in raking light

02 · Every material, named

Every material, named.

BWP plywood, D3 adhesive, Hettich and Blum, 2mm edges. Named on your estimate before a single panel is cut.

Macro of a walnut veneer top meeting a dark lacquered front along a 2mm edge

03 · Finished like a maison

Finished like a maison.

The luxury layer. Acrylics, veneers and laminates chosen in our showroom, fitted to the millimetre.

Read the standard

Why we own the factory

To keep the promises others break.

Certified European hardware60-day delivery*Limitless customization10-year warranty*

See the work

01Total control

We don't outsource. We own the machines, the process and the result. From the first cut to the final finish, your home is in our hands.

02Timeless by design

Boredom-proof aesthetics. Clean lines and logic, never fads. Relevant long after the trend has moved on.

Grey handleless kitchen with a stone counter and lit glass wall units, W by DSR

Projects delivered

Years. Since 2011

Render vs reality

What you approve is what gets built.

Voices from ourtransformed spaces.

4.7 · 217 reviews

More than six years on, every wardrobe works as it did on day one. Excellent quality, and attention to detail in everything they do.

Sujan Muddasani Google review

Full home Wardrobes On time

4.7 · 217 reviews

Professional, prompt, responsive. They tell you what works and what does not during design itself, which helps you make the right choices.

Pavani Narumanchi Google review

Full home Design
  • The quality and care from VM Modular is exceptional. They took in all my queries and concerns and addressed them.

    Hemanth Gunupudi Google · 2026

  • After 5 years of my home completion also, whoever came to house feeling that the interior is looking new.

    Dr JP Kasula Google · 2017

  • The finishing was excellent as same as in 3D they shown. The management regularly updated us regarding the status of the project.

    Narendra Mergu Google · 2023

  • We are highly satisfied with the exceptional interior work delivered by VM Modular.

    Gautam Menon Google · 2026

  • VM modular recently handled our additional interior needs and completed the project ahead of schedule.

    Deepa Kumar Google · 2026

  • They have professionally handled the project, right from beginning till completion. Material quality, workmanship, service is highly appreciated. Meet the timelines.

    Chandra Shekar Google · 2022

  • I had been through multiple interior designers for my dream project, in fact more than 20 of them.

    Dr. Hasini Yadav Google · 2024

  • On-time delivery, quality product, smooth finish, smooth closers, good service, they take care to deliver scratch free wood work also cares about our floor not to get damaged while working.

    Sudha Rani Google · 2024

  • Thanks to VM Modular for doing the interiors for my 6 BHK villa and 3 BHK apartment.

    Rajiv Konkimalla Google · 2023

Read all 217 reviews on Google

The Standard Test

Five questions to ask any interior vendor.

Ask these before you sign. Then ask us the same five.

Questions

The eight worth asking.

Which plywood belongs in a kitchen?
BWP, boiling water proof, certified and stamped. Heat and moisture resistant, and our standard in every kitchen carcass.
Is a laminate shutter with normal glue waterproof?
No. Normal adhesive swells with steam and spills. Our standard is D3 grade adhesive on every shutter.
Which hardware do you fit?
Certified European hardware. Soft-close Hettich & Blum, standard, lab rated to about 80,000 cycles.
Is the quote really fixed?
Yes. One fixed, all-inclusive quote with zero hidden charges. What you approve is what gets built, and what you see is exactly what you pay.
How long does a project take?
60 business days from design lock, written into your quote; the timeline moves with the scope of the project. Around 30 days in the factory, then about two weeks of installation by our own crew.
What happens after handover?
A 10-year warranty* and a team that answers. Every call. You are not a claim number.
Can we see the factory?
Yes. Factory, showroom and offices sit under one roof at the Orovell Showroom, Balanagar. Walk the floor and watch your panels cut.
Where do we start?
One conversation with a senior designer, at the showroom or your site. Free, and no obligation.

Step into Orovell

Start your journey

What does your dream home look like?

Let's find out. Bring a floor plan, a mood board, or nothing at all. One conversation with a senior designer, at the Orovell Showroom, Balanagar, or your site.

Free consultationNo obligation+91 99204 78888

Showing up. Finishing up. Cleaning up. · Handover, W by DSR, Hyderabad